MKT/571 Week 2 DQ 2 Which company can you think of that changes the marketing mix for a product based on the target market differences? 

Which company can you think of that changes the marketing mix for a product based on the target market differences?

For instance, while at the Detroit Airport last weekend, we purchased 2 drinks at McDonald’s and had our $2.10 ready – they are $1.00 each + tax. The price was $6.58 – because we were at the airport. Thoughts? Any other similar situations that you can share?

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Course: MKT571 Marketing
School: University of Phoenix

  • 03/04/2019
  • 15
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